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Colreavy – Gas Networks Ireland rebranding to cost €2.9 million

26 January, 2015 - by Michael Colreavy TD

Deputy Michael Colreavy, Sinn Féin spokesperson on Communications, Energy and Natural Resources has said that the rebranding of semi-state company Bord Gáis Networks to Gas Networks Ireland will cost €2.9 million.

Speaking on the issue, Deputy Colreavy said:

“The rebranding of Bord Gáis Networks as Gas Networks Ireland is due to the privatisation of the energy section of Bord Gáis Éireann.

“The brand of Bord Gáis had been trusted in Irish households for many years.

“Therefore, the loss of the name Bord Gáis from the networks company is certainly regrettable.

“To add insult to injury, the changing of the name to Gas Networks Ireland is set to cost the semi-state company €2.9 million.

“As Bord Gáis Energy was sold for reasons of austerity, it is ironic that it now will cost a significant sum of money to institute a new brand name.

“Confidence from the public is essential, especially in relation to important infrastructure such as the gas network.

“When Bord Gáis Energy was privatised, we may not only have sold a valuable state asset, but also sold off consumer confidence.

“Privatisation is a mistake that the government have still not learnt a lesson from.

“Privatising Telecom Éireann and Bord Gáis Energy were a mistake and this government is doomed to repeat these mistakes if it does not change its policies.” 

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